What should you write about? 🤔 From the outside, choosing engaging topics for your blog might seem random, but it's actually a data-driven process. Through extensive keyword research, Boylston can help you identify and target topics that will generate the most traffic for your blog and propel you toward your goals. Data-driven writing is also a powerful tool for nipping writer's block in the bud. When you have a long list of high-potential topics to cover, choosing what to write each day is easy.

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Monitoring your blog's performance means more than just peeking at Google Analytics every month or so. Checking in on key metrics related to search presence, traffic performance, domain authority, reader engagement, and more is just the beginning. From setting up blog analytics to sifting through data to gain important insights, Boylston can help you leverage analytics to grow your following.

Gathering data is no good unless you do something with it! Boylston can pull actionable insights from your blog analytics to help your strategy continue to grow and evolve with your project.